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Switched On: You have it in you, you just need to switch it on

Infuse your organisation with a ‘can do’ entrepreneurial attitude

BUSINESS IS CHANGING FASTER THAN EVER. TO SURVIVE AND THRIVE IN A WORLD WHERE NOTHING IS PERMANENT, WE NEED TO UP OUR GAME. WE NEED A NEW MINDSET: A SWITCHED-ON ENTREPRENEURIAL MINDSET.

It happens to the best of us. There’s something about cushiness and routine of a ‘safe’ job that makes us complacent and switches us off.  Without realising, we are coasting on autopilot, far too internally focused, resisting change, losing sight of the basics and doing the same old thing we did everyday yet somehow expecting new results.

This rapidly changing future demands a new, fresh way of thinking far removed from our traditional preconceptions about our working life.  We need to bring our whole personality – not just our ‘professional’ selves – to work.  We need to move outside our comfort zone, ignite our innate creativity, and forget the ‘this is how we’ve always done things’ mentality.  Its complacency we should fear not failure. The future is all about being much more entrepreneurial in our job.

Sahar Hashemi uses her experience to bring to life the tools we need to come alive at work, be the one to spot new opportunities, have inspired ideas, make them happen and ultimately become indispensible.  These tools – traditionally the preserve of the entrepreneur – are there for the taking.

You have it in you, you just need to switch it on.  This book will show you how.

Switched On is about adopting 8 habits in your every day working life which enable you to combine the security and resources of your organisation with freedom and creativity of entrepreneurs.

‘Not all of us can be great entrepreneurs but all of us can be innovative and enterprising in whatever role we perform. This book is a great guide and inspiration on how to achieve this. Miles Templeman, Director General, Institute of Directors

Having built Coffee Republic and written “Anyone can do it” Sahar Hashemi already has the street credibility that makes you want to read this book. In “Switched On” she is able through her powerfull blend of personal experience, case study examples and thinking from some of the worlds most impactfull writers to challenge the paradigms for how people operate in todays organisations. But more importantly she is able to inspire us to see that it is within our power to adopt different behaviours which alter our mindsets and bring an entrepreneurial and fullfilling approach to our working lives. This book is a must read for anyone thinking “there has to be more than this in my working life” Ian Lawson, The Work Foundation

It’s a rare treat to find a book on entrepreneurial values written by someone who not only has been one but also has the self awareness to distill the habits that drove her success and bottle them up for the rest of us to use. Rich examples from contemporary business bring to life some powerful ideas like impersonating customers, becoming clueless and (my personal favorite) seeing every “no” as an affirmation that you have successfully left your comfort zone. Simon Havers, Chairman, British Private Equity and Venture Capital Association